How Ferrari is turning F1 results into financial gains

How Ferrari is turning F1 results into financial gains. Ferrari’s economic growth continues despite a challenging 2025 F1 season..

Ferrari is increasingly growing from an economic standpoint, partly thanks to its results in Formula 1—a contradiction that nevertheless boosts the brand’s revenues. The lack of world titles in F1 affects only the mood of the team and the Tifosi, but it does not impact Ferrari’s financial income. On the contrary, the company’s performance in the top category continues to rise, further increasing already substantial earnings.We have often criticized President John Elkann and CEO Benedetto Vigna for using what appeared to be mere “formalities” when speaking about the F1 team. In recent months, however, their communication strategy has slightly changed, with Ferrari making a return to the spotlight by achieving two consecutive podiums. Now the focus turns to Brazil. While the 2025 season is certainly disappointing from a sporting perspective, it is far from failing financially. Maranello continues to strengthen its position in the financial domain.

Vigna: “Ferrari Elettrica once again a source of innovation”

“We continue our development path with conviction and high visibility. At the Capital Markets Day, we outlined a clear trajectory in the long-term interest of our brand, laying the foundation for sustainable growth through 2030. On the product side, we continue to offer our clients maximum freedom of choice in terms of propulsion. As leaders, we take responsibility to show that our interpretation of electric technology, expressed through the Ferrari Elettrica, will once again be a source of innovation.” These were the words of Benedetto Vigna, and now we turn to Ferrari’s recent economic growth.

Strong financial growth in Q3 2025

In the third quarter of 2025, net revenues reached €1.766 billion, up 7.4% (9.3% at constant exchange rates). Revenues from Automobiles and spare parts amounted to €1.479 billion, up 5.6% (7.6% at constant exchange rates), thanks to a richer product mix and higher contributions from customization, despite the decline in Daytona SP3 deliveries.

The increase in revenues from Sponsorships, commercial income, and brand-related activities reached €211 million, up 21.0% (22.0% at constant exchange rates). This growth is mainly attributable to sponsorships, lifestyle activities, and increased commercial revenues tied to Ferrari’s improved positioning in the previous year’s Formula 1 championship.