Ferrari has officially announced a reorganization of the Scuderia’s Communications Department, confirming a new structure designed to further strengthen the team’s media, digital and public relations activities.
Davide Marchi has been appointed as PR & Media Manager. In his new role, he will oversee media relations, press office operations and communication support activities for Scuderia Ferrari HP, becoming a key figure in managing the team’s relationship with journalists and international media outlets.
The Maranello-based squad has therefore chosen to promote from within rather than seek external resources. Ferrari has placed its trust in Davide Marchi, whose extensive knowledge of the Scuderia, its history and its internal dynamics made him a natural choice for the position.
Pedro Cebrian will continue in his role as Content & Social Media Manager, maintaining responsibility for the development and execution of content strategies, social media activities and digital communications across all Scuderia Ferrari HP platforms.
Both managers will report directly to Maria Conti, Ferrari’s Chief Communication Officer, who remains responsible for overseeing the communications activities of the Prancing Horse.
According to the official statement released by Ferrari, “…this organization ensures continuity, efficiency and a coordinated approach across all communication activities supporting the team.”
The new structure highlights Ferrari’s intention to maintain a consistent communications strategy while continuing to expand its global media presence and digital engagement with Formula 1 fans around the world.
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