These are years of great expansion for the world of Formula 1, which is gaining strength as a result of commercial success and media attention. Now there is great interest also coming from locations that historically have been distant from the motorsport world, but which are capable of bringing the top category of motorsport to a new ‘gold’ age.
This increased viewership numbers can be seen from the large crowds at the tracks, the high TV ratings and social media engagement, but at the same time also from the constant interest of new countries to enter the championship calendar. The Formula 1 program is expanding season after season, so much so that by 2023 it has reached a record number of 24 GPs.
The top management of Formula 1, starting with F1 CEO Stefano Domenicali, are doing everything possible to balance the weight of the new entries, giving space both to historical tracks eager to relive the glories of the past – Zandvoort and Imola are such examples – and, above all, to new markets, considered profitable.
This is the case of Saudi Arabia and Qatar, but also of the two new American races in Miami and Las Vegas. Now, waiting to understand if Formula 1 will soon arrive in Africa too – with Kyalami the identified destination – a new country is interested in hosting a Grand Prix: Colombia. The South American venue seems in fact to be in talks to enter the calendar as early as the 2024 championship.
The designated location would be the city of Barranquilla, the capital of Colombia’s Atlántico Department, as confirmed by Mayor Jaime Alberto Pumarejo Heins during an interview with Colombian radio Blu:
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“The representatives of Formula 1 have already visited the city and they like it. If the remaining issues are resolved, we hope to be able to talk about the 2024 or 2025 season. The contract will be signed for ten years”. These negotiations proceed as the rift between Formula 1 and the FIA deepens, after the Federation published the 2023 calendar without consulting the Formula 1 teams. Several paddock insiders confirmed that teams did not approve the trio of consecutive races in Austin, Mexico City and Interlagos.
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