For the first time in F1 history, all the teams competing in the championship unveiled their cars’ liveries in a single event held last night at the O2 Arena in London. A spectacle that satisfied fans’ curiosity about the look of the cars, featuring music and light shows, resulting in a true global success.
In addition to the 15,000 spectators present in London, who filled the venue to capacity, the event—broadcast live on F1’s social media and YouTube channels—peaked at 4.6 million views. It marked the official start of the 2025 season, with all drivers and Team Principals in attendance ahead of pre-season testing. The evening also featured humor from British comedian Jack Whitehall, performances from musical acts like Take That, and the presentation of the trailer for the upcoming F1 film, set for release this year.
Expressing his full satisfaction with the success of the evening, which set the stage for the 75th edition of the F1 World Championship, was Stefano Domenicali, President and CEO of Formula 1: “This evening was an extraordinary event and a huge success,” he stated. “As a sport, we have done something together that has never been done before in F1 history. We always celebrate and respect our incredible history while also looking to the future to engage new fans worldwide. We had a packed O2 Arena, passionate fans sharing their love and excitement for the sport both in person and around the world. We saw all the drivers and Team Principals on stage, along with great music and entertainment. Now we are excited for the season ahead and what promises to be a great battle on track for the most important prize in motorsport. Thank you to all our fans and teams.”
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