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Home » Video: Charles Leclerc gives fans a playful behind-the-scenes tour during Puma photoshoot

Video: Charles Leclerc gives fans a playful behind-the-scenes tour during Puma photoshoot. Charles Leclerc shares a light-hearted behind-the-scenes look at his Puma photoshoot.

Charles Leclerc, Ferrari, 2025 F1

Charles Leclerc once again showed his natural charisma away from the racetrack, offering fans a humorous behind-the-scenes glimpse during a recent Puma photoshoot. The Ferrari driver, currently one of the most recognizable faces in Formula 1, took a moment inside the studio to explain the many things that were strictly off-limits during the shoot, turning a routine commercial commitment into an entertaining piece of content for his supporters.

Speaking directly to the camera, the 28-year-old welcomed viewers into the studio environment and immediately set the tone with a playful explanation of the rules. Surrounded by professional lighting equipment, he made it clear that some things were absolutely not meant to be touched. The powerful studio lights, for example, were described as a clear no-go area, as interfering with them would ruin the visual quality of the shoot and disrupt the carefully prepared lighting setup.

Not everything in the room was forbidden, however. Charles Leclerc pointed out the large screens around the studio, explaining that these could be touched and were used to display the various images captured throughout the session. It was on these screens that he could see himself in action, wearing Puma gear and following the photographer’s instructions.

With his usual sense of irony, the Ferrari driver joked about the demands of the shoot, explaining that he had been asked to spray water on his face, smile, and look happy. Leclerc leaned into the moment, humorously insisting that he was indeed “super happy,” highlighting the contrast between the intense preparation behind a professional photoshoot and the relaxed image it aims to project.

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As he continued the tour, Charles Leclerc drew attention to other areas that were strictly off-limits. Cables running across the floor, air-conditioning units, and various pieces of technical equipment were all mentioned as things better left untouched. His commentary underlined just how complex and technical a modern photoshoot can be, even for a global sportswear brand like Puma.

The tour also included a look at the catering area. While food was allowed, Leclerc explained that even here there were limits, joking that only “healthy” options were permitted. His tongue-in-cheek reference to snacks like chips added another light moment, reinforcing the relaxed and informal tone of the video.

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To wrap things up, Charles Leclerc pointed out the water bottles placed around the studio, emphasizing the importance of staying hydrated during long shooting sessions. With that, he concluded his brief tour and announced it was time to get back to work, once again spraying water on his face to prepare for the next round of photos.

The short behind-the-scenes moment offered fans a rare look at the commercial side of a Formula 1 driver’s life, far removed from the pressure of race weekends. It also highlighted Charles Leclerc’s growing presence as a global brand ambassador, balancing his role as Ferrari’s lead driver with off-track commitments that are an increasingly important part of a modern F1 career.

Jan 13, 2026Luca Marini
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Luca Marini

Luca Marini is a ScuderiaFans editorial byline covering Ferrari’s technical developments, car upgrades and Formula 1 regulations. His articles explain how these changes may influence performance on track.

9 months ago Charles Leclerc, NewsCharles Leclerc, Scuderia Ferrari52
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