In the past, Ferrari opted to limit deliveries to around 7,000 cars per year in order to mentain things exclusive, but the Italian brand has not kept this trend and policy for some time now and as a result sales have been on a tear. For 2021, the automaker managed to deliver 11,155 cars, which is a new record.
The result is 22% higher compared to 2020, where sales were affected by Covid-19 restrictions, and it’s also about 10% higher than 2019’s pre-pandemic level. Impressively, Ferrari achieved the total without a crossover in its lineup, though that situation is set to change with the arrival of the Purosangue crossover later this year, meaning we could see deliveries grow substantially in the years ahead. In fact, Ferrari expects its adjusted earnings before interest, tax, depreciation and amortization (EBITDA) to grow to between $1.86 billion and $1.92 billion in 2022, up from $1.73 billion in 2021.
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Separately, the Ferrari racing division recently confirmed that its 2022 Formula 1 car would be called F1-75, thus celebrating the 75th anniversary of the team founded by Enzo Ferrari in 1947. According to CEO Benedetto Vigna, last season should represent an encouraging sign for the Tifosi: the third place in the Constructors’ standings is a sign of progress, which the Maranello hopes to continue in 2022 when the new regulations will be introduced:
“We are redefining our Formula 1 strategic partners in three directions: we welcome back Banco Santander, with new partners such as Ceva Logistics in the transport sector, we strengthen the relationship with cutting-edge technology partners such as Amazon Web Services and Velas to be at avant-garde in digital technologies and web 3.0 “, said Benedetto Vigna during the conference call with financial analysts – “Such a strong portfolio of partners confirms the continuing fascination of the most successful team in F1 history, Scuderia Ferrari. The 2021 Formula 1 season showed encouraging signs towards the end, with third place in the Constructors’ Championship. 2022 was the first year with a completely new set of technical rules, our new car will be presented on February 17th.” – the chief executive officer of Ferrari concluded.
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