After the various rumors, confirmations arrive directly from the social media of the new Charles Leclerc ice cream, the official presentation tomorrow in Milan.
In recent weeks we had talked about a possible debut for Charles Leclerc in food entrepreneurship. The driver himself had never hidden his love for the sweet ice cream, a love he also confessed during some interviews. However, there has never been any official confirmation from the Monegasque. The music changed a few minutes ago, when a reel showing him with the product appeared on social media profiles. Furthermore, the new Charles Leclerc ice cream was immortalized in some supermarkets in Milan and will soon make its official presentation of the product tomorrow in Italy’s northern Lombardy region.
As we can see from the photo, the ice creams on sale are available in different flavours, which is essential to satisfy all fans of the product. As we reported a few days ago when the first rumors came out, the new LEC ice cream shop (this is the name), will be opened in collaboration with the big names in the sector, the already well-known and expert founders of Grom and also Nicolas Todt, the driver’s agent. Furthermore, from the latest information gathered, the presentation of the Monegasque’s new business will take place tomorrow at 11am in a venue in the Moscova area.
The dream of entering the world of entrepreneurship is not new and Charles Leclerc himself confessed it in an interview last year. “A very special project for me: a new, great adventure undertaken outside the racing circuit. As a professional athlete it is essential for me to maintain a healthy lifestyle where my performance is strongly linked to commitment, training and physical fitness. This, however, doesn’t stop me from indulging in some little forbidden pleasure, especially that of a food I adore. Maybe you’ve already figured out which one.”
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