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Home » Livery change for Ferrari in 2024 F1 season? A hint comes from social media

Livery change for Ferrari in 2024 F1 season? A hint comes from social media. Ferrari's new car may not only differ in performance but also in terms of color and livery .

“We will change 95% of the components of the car.” These were the words used by Scuderia Ferrari’s team principal, Fréd Vasseur, during the team’s usual Christmas lunch to talk about the 2024 Formula 1 car. A car that, after a 2023 season that fell below expectations (except for the autumn resurgence), needs to bring the Maranello team back to compete with Red Bull, at least for pole positions and stage victories.

The car, as learned in recent weeks and as already mentioned, is in an advanced stage of development, ahead of schedule. Components are already in production, developments for the first part of the 2024 Formula One season are underway, and the assembly phase is seeing the first movements, with the power unit’s fire-up just days away. The power unit has been on the bench for some time, refining, as in 2023, the maps and hybrid management, as well as reliability.

The car, scheduled to be unveiled on February 13, may not only differ in performance but also in external aspects such as color and livery compared to the SF-23 model. This possibility, as has happened in previous years, is deduced by observing some social media clues (appeared yesterday), related to the Scuderia’s 2024 merchandise.

On the ‘X’ social platform, an image of what could be Ferrari’s new polo for the upcoming F1 season has appeared. The account ‘Decalspotters’ shared the photo of the possible shirt, where, in terms of color, red would be even more prominent than in recent years, accompanied by subtle yellow stripes on the sides and sleeves, replacing the two black squares on the shoulders in the 2023 version.

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The image also reveals some details about the sponsors and their placement on the shirt sleeves: on the right side, Bitdefender, ZCG, and Pirelli are featured, while on the left, there are AWS, DXC Technology, Richard Mille, and HCL Software. It is also likely (based on past practices) that the back of the shirt will include the Scuderia’s emblem and the Puma logo, the technical sponsor.

This detail, as mentioned, could foreshadow a new and different color scheme for the car, with red still dominant but paired differently than in the past. Black, based on the images, may be reduced (without disappearing, maintaining, to save weight, some unpainted parts in raw carbon fiber). This change is in favor of yellow details, both to echo the background of the Maranello emblem and, perhaps more importantly, to serve as a connection point between the livery of the Formula One car and the hypercar ready to amaze in the WEC for the second year: two sides of the same coin, or rather, the same Scuderia.

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Jan 22, 2024Scuderia Fans
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